Billboard and Outdoor Advertising

Well, there’s not much to explain here, is there? This sign’s appeal is pretty obvious, but still, IT’S ON A MOUNTAIN! I mean, besides adding comedic value to it by making it seem like your car is getting eaten, this ad makes good use in terms of its location. I’m guessing that this tunnel isn’t just outside of any major city and that whoever is driving through it is probably on a pretty long journey. And when you’re driving for hours, there’s nothing better than stopping somewhere to stretch your legs and get some food. Add a giant face advertising the perfect place for that and you’re more than likely going to end up there. You can kind of think of this sign as being the custom bumper sticker on the mountain. All I know is that I’d rather see a promotional food advertisement than some auto loan promotion!

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