Infectious Advertising
To raise awareness about an upcoming science fair with an infectious disease theme, stickers that mimicked the symptoms of some common diseases were produced. Gradually, they began appearing on objects all over the school’s campus. Bulletin boards, potted plants, furniture, and soap dispensers all received the treatment. The spread of the stickers all over the school was intended to mimic how easily diseases spread.
This design looks a little simplistic to be depicting disease symptoms to me–people usually stop associating measles with red dots by the time they’re out of elementary school, thanks to modern medicine. Then again, the students at this Brazilian middle school were not much older, and probably picked up more quickly on the ads than adults who might see these stickers as some kind of exceptionally dull abstract art.
