Ikea Strikes Again
I love Ikea so much I couldn’t resist bringing you some more of their creative ads! This one takes mundane city sights, like those above, and spruces them up with vibrant fabrics. The copy reads: “A little fabric makes a big difference.” Can’t argue with that! I’d be happy to discover that the bus I take everyday had curtains…I assume this particular campaign was short-lived because the fabric would dirty quickly. However, it’s clever enough that it probably gets a lot of free publicity on the internet and via word of mouth.
